Oakweb Design

Many of you may know that I have a broker resource site at www.broker-zone.co.uk.

Over the last few months it has undergone a re-design and I have also been doing some search engine optimisation work on it with keywords and descriptions. The end result is that as of today in Google, we have number 1 spot for the keywords Mortgage Packagers, Loan packagers and ASU Providers. I am currently working on the rest, but as you might imagine, looking at the stats I am now getting a fair amount of traffic.

One of the reasons this has happened is due to the age of the site. Google regards the age of a domain name as being quite important and as The Broker Zone has been around for a good view years, it may well jump over sites that are newer. The site also has a lot of outgoing links which again Google may see as an “Authority Site” and rank it higher accordingly.

It would be slightly different for your sites as you are selling a service or a product and the last thing you need to do is put in lots of links to other sites that will take them away from your site. You goal should be to get as many people linking to your website as possible. Start with searching for “UK Directories” on Google and try and find sites that will allow you a FREE entry. For goodness sake don’t pay for anything - if it asks for payment, go on to the next site.

It may be that you could add a links page to your site and try and get reciprocal links from other sites. This can be time consuming, but if you want to find out how this can be done, give me a call and I’ll talk you through it.

Welcome to the Oakweb Design Blog.

There are several reasons I have put this site up. It will enable me to have a rant every now and again, but primarily, it is available to cover support issues and updates and I have done it for Search Engine Optimisation reasons, more of which you will find out about if you look in the Search Engine Optimisation category.

Much of the stuff I put on here will probably have a financial services theme to it, as I find myself designing and administering a lot of financial services sites. How long that will continue, I don’t know judging by the state of the industry at the moment, but hopefully we can all ride the storm.

My Broker Resource site - The Broker Zone is undergoing a re-design at present and should be available soon. I also have a few other projects underway, that I will enlighten you of in the course of these posts when the time arises.